My Name is Mark Searle. I am CTO of Mobile Content Ltd. We specialise in development and delivery of mobile content and applicatons. I am particulary interested in any discussions that will create common views on the management and delivery of content and applications. Technically, the market sector is extremely fragmented and lacking sufficient commonality. There is so much potential out there for mobile applications but this potential is all but killed by the disfunctional environment we have to work in. Any thoughts on this?